Meet the People Behind praveniloctra
Our diverse team brings decades of combined experience in finance, technology, and business development. We're united by a shared vision of making financial literacy accessible to everyone.
Sarah Chen
Chief Executive Officer & Founder
Sarah founded praveniloctra in 2019 after spending fifteen years in corporate finance across Sydney and Melbourne. Her journey started when she noticed how many brilliant professionals struggled with personal financial planning despite their success in other areas. This gap between professional competence and financial confidence became her mission to bridge.
What sets Sarah apart isn't just her MBA from Melbourne Business School or her CFA designation—it's her genuine belief that financial education should feel approachable rather than intimidating. She's known for breaking down complex investment concepts into conversations you might have over coffee with a trusted friend.
Our Core Team
Each team member brings their own unique perspective and expertise. Together, we've created an environment where different backgrounds and experiences contribute to better financial education for our community.
Marcus joined us from the startup world, where he learned that the best financial strategies often come from understanding real people's lives, not just spreadsheets. His background in behavioral economics helps our team design learning experiences that actually stick with people long after they finish our programs.
Before praveniloctra, he spent five years helping fintech companies understand their users better. That experience taught him that financial tools are only as good as people's comfort level using them.
Beyond our core leadership, we work with a network of specialists who bring expertise in areas like tax planning, retirement strategies, and investment research. This approach allows us to offer comprehensive insights while maintaining the personal touch that defines our approach to financial education.
Our extended team includes former banking professionals, certified financial planners, and educational specialists who contribute to our content development and quality assurance processes.
What Drives Us Forward
Education First
We believe that understanding financial concepts is more valuable than following someone else's advice blindly. Our goal is to build your confidence through knowledge.
Accessible Approach
Financial planning shouldn't require a finance degree to understand. We translate complex concepts into practical steps that fit real life.
Growth Mindset
Your financial journey evolves as your life changes. We're here to support that growth with resources and insights that adapt to your developing needs.